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Our story

Octave was born from a simple question

“What if, at any moment, I could choose a bottle perfectly suited to my taste, open it at just the right time, and share it over the right meal?”

A Québec technology entrepreneur from the start and a self-confessed epicurean, I began collecting wine with a fairly simple idea: let time work for me, so the right bottle would be there at the right moment.

Then the cellar grew.

And with it came the questions. Which wine should I open tonight? Which one should I keep a few more years? What would truly go with this dish? And above all, which bottles were at risk of sliding past their peak while I waited for a better occasion?

I started studying ageing, maturity, cellaring and pairings. Then something unexpected happened: the people around me began turning to me to choose their wines.

Éric Bigras, founder of iQWine, in his cellar, a glass of wine in hand.

Éric Bigras, Founder of iQWine

Québec technology entrepreneur, passionate about wine, music and innovation.

Searching for the right answers, for myself and for others, made one thing obvious:

this sommelier had to be created.

That is how Octave was born.

Not simply to match a dish with a wine. Not simply to manage bottles. But to learn, to remember, and to refine his advice over time.

Because in the end, my passion for wine was never about collecting. It is about moments, discoveries, and the people we share them with.

Our vision

Wine is meant to be discovered, shared and, above all, enjoyed. Our vision is to amplify that pleasure, simply.

The pleasure of choosing well

Our vision is simple: to help every wine lover find, more easily, the bottle that feels like their own.

Less hesitation, less complexity, simply the pleasure of choosing by taste and discovering, bottle after bottle, what truly makes us love wine.

The pleasure of sharing

Wine takes on another dimension around a table. We want to make it natural to pair the right wine with the right meal, according to each person’s taste, without having to master all its complexity.

To bring home a little of the magic of great gastronomic pairings, surrounded by the people who matter, one bottle, one meal, one moment at a time.

Designed in Québec.
For those who know a bottle is so much more than wine.

One recommendation at a time.

Meet Octave